Bryden Sinclair, from SIC, explains; “The Climate Change Strategy team wanted the Shetland Climate Conversation to be something that could expand and continue among the community, to help show how different elements were all part of that conversation it needed to have a logo and brand of its own. We quickly decided that holding a competition across Shetland schools would ensure the logo came from the community, as well as show pupils how many different skills and areas of interest could be involved in tackling climate change.”
DYW Shetland approached a local Graphic Design business, Art Machine, who volunteered to offer the winners the opportunity to come and work with them to create a digital logo.
“As the entries came in from across the isles, we were blown away by what the bairns came up with. If anything it allowed us to see what future generations thought about climate change, with some very vivid imagery that showed the worries many of them had. We wanted to keep the messaging positive, as there is still time for us to act and make a change for the better, and there were plenty of entries that reflected that optimistic outlook. Due to the quality of the submissions, the panel had a tough time choosing.”
Due to the standard of entries we had two winners; a pupil from Whalsay Junior High School and a pupil from Anderson High School.
Art machine then dedicated a day to working with the winners to develop a digital logo to be used on all Climate Strategy team documentation.
Pupils really enjoyed this experience and valued learning about the software that companies use.
“I wanted to enter this competition because I would like to get a design job in the future, and I have always cared about the environment.”
“I liked visiting Art Machine to see the kinds of websites and programs they use and how they go about developing ideas.”
Brydon Sinclair from SIC is delighted as a digital logo as been designed and it now being used by Climate Change strategy team;
“We’ve now ended up with our logo as well as the new mascot to be used throughout the Shetland Climate Conversation.”